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Free Online Digital Marketing Courses With Certificates From Google
Google is now offering its top digital marketing courses and certifications for free on its learning portals – Google Digital Unlocked and Skillsvertex. Those who are interested in learning these free Online Digital Marketing Courses, can enroll in the preferred courses and also access the tutorials and online classes. These free digital marketing Courses from Google will further enable you to improve your learning in real business scenarios.
What are the Top Digital Marketing Courses from Google?
Learn a wide range of digital marketing skills – from SEO to Google Ads – in these courses. Use them effectively for your business goals. Start with Google’s free digital marketing courses now!
Let’s get started with the free digital marketing courses from Google.
What is Fundamentals of Digital Marketing?
This is Google’s free digital marketing course, backed by the Interactive Advertising Bureau. It’s hands-on with real examples to make learning easy and practical.
Course Overview:
- Accreditation: Interactive Advertising Bureau (IAB)
- Features: Practical Exercises, Real-world Examples
- Modules: 26
- Duration: 40 hours
- Skill Level: Beginner
Course Highlights:
Explore an array of topics designed to empower your digital marketing journey:
- Establishing Your Online Presence
- Effective Online Marketing Strategies
- Aligning Websites with Business Objectives
- Unleashing the Power of Online Strategies
- Decoding Customer Behavior
- Mastering SEO & SEM Strategies
- Navigating Social Media & Display Advertising
- Art of Content Marketing
- Unveiling Web Analytics
- Embarking on International Marketing Endeavors
Embark on this 40-hour expedition to enhance your digital marketing prowess and initiate a transformative impact on your online endeavors.
What is Get A Business Online?
Learn this digital marketing course provided by Google to improve your knowledge of how to make your online business successful.
Course Overview:
- Focus: Starting and Running a Successful Online Business
- Modules: 7
- Duration: 3 hours
- Skill Level: Beginner
Course Highlights:
Discover vital concepts across the following domains:
- Grasping the Online Opportunity
- Crafting & Promoting Your Online Identity
- Transitioning a Business to the Digital Realm
- Decoding Customer Behavior
- Leveraging E-commerce for Sales
- Establishing a Robust Web Presence
- Gaining Local Visibility
In just 3 hours, this course propels you into the world of effective online business strategies, equipping you to navigate the digital landscape with confidence.
What is Get started using Google Analytics?
With these easy-to-follow Google digital marketing courses for beginners, you’ll learn how to create an account, add tracking code, and set up data filters. You’ll also become familiar with the Google Analytics interface and reports, and discover how to create dashboards and shortcuts. Get the skills to analyze basic Audience, Acquisition, and Behavior reports, set up goals, and track campaigns effectively. The duration for this course is around 1 hour.
Here’s what the course covers:
- Getting Started with Google Analytics
- Navigating the Google Analytics monitor data
- Make your Google Analytics account and Property
- Create your Website and App for Data Collection
- Manage Account Access and Setting
- Power Your Dimensions with Dimension and Metrics
What is the Google Ads Display Certification?
You can access this course on Google Ads Display Certification through the Skillvertex website. By enrolling in this course, you can boost your proficiency in Google Display and also learn to optimize your display advertising endeavors. Moreover, you can Gain a few skills to create impactful Display strategies and campaigns, effectively realizing your marketing objectives.
Course Overview:
- Duration: 2.6 hours
- Skill Level: Beginner
Course Components:
- Preparation for Certification (Optional): Includes a knowledge assessment
- Google Ads Display Study (Optional): Encompasses the Google Ads Display Assessment
- Assessment Completion and Certification (Required): Successfully pass the assessment to earn your certification
What is the Google Ads Search Certification ?
Learn to create Google Search campaigns with the Google Ads Search Certification course and also use automated tools such as Smart Bidding and Audience Solutions. Improve your campaign and set targeted marketing goals.
Course Overview:
- Duration: 3.7 hours
- Skill Level: Beginner
Course Components:
- Preparation for Certification (Optional): Comprises a knowledge assessment
- Google Ads Search Study (Optional): Encompasses the Google Ads Search Assessment
- Assessment Completion and Certification (Required): Successfully pass the assessment to attain your certification
What is the Google Ads App Certification?
This Google Ads App Certification Course will allow you to learn about Google App campaigns that can provide substantial business outcomes. This certification course will include campaign creation basics along with advanced optimization tactics.
Course Overview:
- Duration: 2.8 hours
- Skill Level: Beginner
Course Components:
- Preparation for Certification (Optional)
- Assessment Completion and Certification (Required)
- Google Ads Apps Assessment (Required): 1.3 hours
- Set App Campaigns Up for Success (Optional)
- Elevate Your App Campaign (Optional)
Unleash the potential of App campaigns with this comprehensive course, optimizing both your understanding and business impact.
What is the Google Ads- Measurement Certificate?
Discover how to check and improve your digital ads using Google’s tools. Change what you learn into strategies to make your Google Ads better and help your business grow.
Course Overview:
- Duration: 4.7 hours
- Skill Level: Beginner
Course Content:
- Preparation for Certification (Optional)
- Assessment Completion and Certification (Required)
- Achieve Your Goals (Optional)
- Measure What Matters (Optional)
- Expand Your Strategy (Optional)
What is Learn How to Create Google Search Campaigns ?
This course is designed to guide you through the process of impactful search campaigns on Google. Learn connecting with users, cultivating awareness and interest, and driving consumer action.
Course Overview:
- Duration: 2.4 hours
- Skill Level: Beginner
Course Content:
- Pre-Self-Assessment
- Initiating Search Campaigns
- Delving into the Google Ads Auction
- Engaging with Relevant Users
- Connecting via Search Ad Formats
- Exploring Search Bid Strategies
- Leveraging Growth Tools
- Post-Self-Assessment
In just 2.4 hours, you’ll be equipped with the knowledge to forge effective search campaigns, engage users, and achieve your marketing goals.
FAQ- Free Online Digital Marketing Courses With Certificates By Google
Q1. Is the Google digital marketing course certificate valid?
Ans. Skill vertex offers the pathway to becoming a recognized Google Ad Certified expert. Passing the exam grants a one-year validity. Certifications include Google Ads Display (2.6 hours) and Google Ads Search. Elevate your skills and stand out in the world of Google Ads.
Q2. Can I get an online job with a Google certificate?
Ans. Upon successful completion of a Google Career Certificate, you’ll unlock access to an exclusive job platform. Here, you can effortlessly apply for job opportunities with employers who have open positions.
Q3. What are the benefits of Google’s digital marketing Certificate?
Ans. This course helps you understand the online business world and get a certificate that makes you valuable for jobs. Even if you’re already working in digital marketing, this certification can be useful.
Hello, I’m Hridhya Manoj. I’m passionate about technology and its ever-evolving landscape. With a deep love for writing and a curious mind, I enjoy translating complex concepts into understandable, engaging content. Let’s explore the world of tech together